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The components of a digital marketing plan

2015-04-01 - SEO

Nowadays we tend to see an increasingly number of cases when digital marketing is replacing traditional methods of promoting a business such as the above-the-line methods like TV, radio, newspaper or outdoor advertising.  All marketing departments set aside a budget especially for Internet marketing activities such as SEO, SEM and SMM or e-mail campaigns, knowing that more and more of their audience can be reached online.  Also, because they see these channels are actually paying off and worth investing in. Would you like to increase your return-of-investment, starting right now? Then keep reading!